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Serve promptly, efficiently with utmost courtesy with the intention to serve the ends of truth and justice.

Ensure strict adherence by all to the approved Code of Conduct and uphold at all times standards set in discharging our duties and responsibilities.

Reaffirm to the public that the City exists to serve our clients, that all of their needs shall be attended to before end of the business day, Mondays to Fridays.

Value every citizen's comments, suggestions, and needs, including those with special needs such as the persons with disability, pregnant women, and senior citizens; and

Empower the public through efficient access to information on our policies, programs, activities and services through our website ( and the City Public Assistance Center.


Believe unconditionally that in every circumstance, despite contention, "there is always a better way".

Eliminate discrimination and gender bias attitudes and deal with professional civility by providing service transparently without delays.

Sincerely understand and value every client's comments and suggestions, responding to them with expediency through the City's Complaints and Public Assistance Desk.

Transparent and fair in all transactions while promoting non-tolerance of the culture of corruption.


All these we commit and pledge, because every Cebuano deserves the BEST service.

This information appeared first on the 2009 Version of the Cebu City Citizen's Guidebook published by the Cebu City Government through the efforts of the Mayor's Management Team.